The Case
In our collaboration with Hertz Norway, we provide insights, analysis, and recommendations within printed/editorial media, owned channels and earned media.
Customer Case
How Hertz Norway operationalise their strategy and goals while optimising their communication & marketing
"Together with Whispr Group we are able to identify possibilities, mitigate risk and improve our brand performance. Whispr Group gives us strategic support bucked with data and insights."
Hallvard Nerbøvik
Chief Marketing & Communications Officer (CMCO), Hertz Norway
The Customer
Who is Hertz?
The Hertz Corporation, a subsidiary of Hertz Global Holdings, Inc, is an American car rental company based in Estero, Florida, that operates approximately 12,000 corporate and franchisee locations, both domestically and internationally.
The goal of our collaboration is to operationalise Hertz Norway’s strategy and goals while optimising their communication & marketing along the way through our insights and recommendations.
The Insights
We compare our findings towards industry and competitive benchmarks to ensure optimal delivery.
In our collaboration, we use a mixture of:
- Analysis and Insights within earned media, printed/editorial media and social media
- Clear and operative recommendations based on Hertz Norway’s strategic initiatives
- Competitor analysis
