Customer cases

How our customers turns challenges into actionable insights

B2B

Vera Institute of Justice: Harnessing Whispr Group insights in the campaign to end mass incarceration

Whispr Group’s Campaign/Topic Insights reports remove the guesswork from the equation, providing valuable, data-based direction on where to focus marketing spend and most effectively deploy resources in pursuit of that valuable new target group. For the non-profit Vera Institute of Justice, our report delivered a roadmap for a forthcoming campaign in their quest to end mass incarceration in the US.

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B2B

Unlocking untapped B2B customer insights for SoftwareONE

B2B Companies operating in a niche market often have difficulties finding actionable data on their target groups. But valuable data on these groups does exist if you know where to look & how. Here’s how we helped SoftwareONE Sweden have a better understanding of where the challenges lie for their customers in the Nordics.

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B2B, B2C

How Tele2 uses AI-powered insights to calibrate communi­cations efforts, improve reach and efficiency

Communications work is hugely challenging for businesses subject to a high level of media exposure, and without the right insights the fast-moving public and media discourse can quickly become overwhelming. The key to success? A scientific approach which ensures a granular grasp of the media discourse around your brand and up-to-date, actionable KPIs that facilitate effective internal and external communication. Which is exactly what Tele2 asks Whispr Group to help them with in our Media Analysis reports…

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