Due Diligence Insights
A deep-dive on the digital footprint of a company that helps inform acquisition decisions on the buy side of M&A transactions.
Investment & Portfolio Insights
We deliver digital insights to inform investment decisions at each step of the process.
All the insights you need
- Understand consumer attitudes, key purchase criteria and competitive landscape through social listening
- Pull open data from the web to gain insights on SKUs, pricing and assortment
- Assess digital marketing effectiveness on social media, search and website
- Help increase the value of a portfolio company
Insights
What's included:
Uncover insights about customer perception, social media performance and digital position – always including industry and historical benchmarks.
Red Flag Report
An efficient, topic based Due Diligence report that uncovers irregularities & “red flags”. Identify potential reasons for not acquiring a company of interest and gain insights on potential long-term and short-term threats to operations.
Portfolio Company Insights
On-going analysis and insights to improve and optimise a brand.
Increase the value of a portfolio company through consumer feedback and online performance analysis.
Early Stage Quickstrike Evaluation
A quick strike high-level digital insights snapshot of a potential investment target that helps you quickly understand its reputation and associated consumer attitudes.
Methodology
Whispr Group’s approach to creating insights involves a wide range of data sources and methods, including:
Online Conversations
We turn online opinions regarding products, topics and brands into actionable insights.
Content Metrics
Qualitative & quantitative analysis of owned social media to learn audience specific preferences.
Website & App Data
Customer experience evaluation.
Ad Performance
Analysis & review of multiple online and offline ad-spaces to provide strategy insights.
Unstructured Web Data
Gathering of unstructured online data to utilise for desired purposes.
Search Interest
Analysis of consumer behaviour and search interest to optimise strategies and focus.
Market Research
Analysis of all existing reporting around a market, category or target demographic.
Editorial Media
Analysis of editorial press to highlight prevailing angles, topics, and messages to optimise PR work.
Surveys
Creation and testing of surveys, gathering data from general or custom audiences and analysing the results.
1
Online Conversations
We turn online opinions regarding products, topics and brands into actionable insights.
Content Metrics
Qualitative & quantitative analysis of owned social media to learn audience specific preferences.
Website & App Data
Customer experience evaluation.
2
Ad Performance
Analysis & review of multiple online and offline ad-spaces to provide strategy insights.
Unstructured Web Data
Gathering of unstructured online data to utilise for desired purposes.
Search Interest
Analysis of consumer behaviour and search interest to optimise strategies and focus.
3
Market Research
Analysis of all existing reporting around a market, category or target demographic.
Editorial Media
Analysis of editorial press to highlight prevailing angles, topics, and messages to optimise PR work.
Surveys
Creation and testing of surveys, gathering data from general or custom audiences and analysing the results.
The process
How do I get started?
Tell us about your challenges and objectives. We’ll introduce our team and together decide upon which data streams to be implemented to meet your needs.
We’ll set you up in your dashboard for continuous access to key metrics. Over the course of a 1-3 month initial fine-tuning period we’ll nail down the key deliverables for the collaboration to ensure the setup and contents best meet your criteria.
Once we’ve ensured your initial needs are met we’ll present learnings and a roadmap for on-going insights to best fulfil your future requirements.
Customer Quotes
Why Whispr Group's customers love our actionable insights
"Whispr Group produce highly valuable insights that form the backbone of our social approach for campaigns that require deep consumer engagement. They are incredibly collaborative and highly flexible; they change what they provide as often as our business requires it."
Robert Waite
Associate Director, Social Campaigns
"Whispr Group manage our social media reports across EMEA with actionable insights. In our long term commitment I especially appreciate their analytical skills, responsiveness and persistence."
Johannes Karlsson
Social Media Manager - Electrolux Business Area Europe
"With our close collaboration with Whispr Group, we gain insights about our target audience which enables us to increase our social media engagement and help us monitor and develop our brand perception online. Whispr Group provides us with actionable insights that are tailored to our needs and capacity."
Magnus Bertilsson
PR & Communications, Volkswagen Sweden
"Partnership with Whispr Group give us an unbiased view on our progress and contribution to the organizational goals through our communication."
Zoe Ngobeni
Global Product and Technology PR Manager
Why Whispr Group
Discover the benefits of working with Whispr Group
Consistent Team
Analysts who know your brand & understand your business
Continous Monitoring
Access to Custom Dashboards, ongoing reporting & permanent set-up in tool suite
On-demand insights
Support your decisions with on-demand insights & data advisory. Whispr Group is an unbiased extension of your team.
Cost-efficient pricing
You only pay for the insights you need.
Get in touch with an expert
Leave your contact information and one of our insights experts will get back to you within one working day.
Nai Jammal
Insights Manager, North America
Niklas Hanström
Head of Professional Services